SEO For Non Geeks
The Dark Mysteries of Search Engine Optimization

There is so much written about search engine optimization that it is easy to spend more time trying to learn what it is you should be doing to promote your your sites online, that it leaves very little time to actually put that knowledge into action.
So effectively what happens to many webmasters, is they windup trying to do a little bit of everything, which unfortunately results in a whole lot of nothing, as far as profitable results are concerned.
No matter where you search online for SEO information it doesn’t take long to realize that for every article or report that tells you to do one thing, there is a another report or article somewhere else online that basically tells you to do the exact opposite.
SEO for non geeks
What is SEO Really? Well simply put, it is taking the necessary steps to ensure that you were webpages are easily readable by the search engine spiders and at the same time that their content actually contributes useful information that provides a quality user experience. So really, what is really important, is that you contribute something of value to the web.
There are a couple different philosophy when it comes to making money online. There is the carpet bombing technique where you build hundreds of sites which generally are low quality and provide very little in the way of a positive user experience.
Unfortunately there are plenty of so-called SEO tools that are marketed that contribute to building these type of low quality junk sites. These type of sites are popular because they appeal to the basic human instinct of trying to find an easier way to do something. But after spending hundreds of dollars on these tools, most people come to realize that there is no “Easy Button.”
With all the advancements that the search engines such as Google, Yahoo and Bing have made over the years in their ability to discern quality content, it is almost a complete waste of time to try to make money by throwing up these junk sites.
The “new SEO” if you will, really is a simplified process that involves technical know-how along with common sense. Today to be efficient with your SEO efforts it really comes down to the fact that More Is Less!
A Formula for Successful Search Engine Optimization Would Go Something in This Order.
Step 1: would be to uncover the search terms that are being used by people to find your particular product or service online.
Step 2: develop valuable content that will help these individuals find value when they land on your site
Step 3: apply proven technical processes for on page optimization and off page optimization i.e. back link building to your site.
Following this simple three-step process you will be able to compete within any marketplace. One point to keep in mind is that nothing of value can be achieved without persistence and patience.
The biggest problem that most online marketers have is distractions! Focus on one project at a time is the key to building a successful online income.
I will be updating the site with useful and practical SEO information and videos and that hopefully you will be able to use to filter out all the noise and time wasting information that is floating around the Internet.
This site will provide SEO for non-geek’s!
I have been providing personal SEO services for over five years now, and like many of you for years I’ve wasted a lot of time and money chasing the next latest and greatest technique online. Search engine optimization is no more than a little technical know-how, developing sound research skills and employing a few tools that will help you achieve quality results in a timely manner.
Once again I like to stress that software, just like any other tool, is only as good as the person using it. The greatest tool in the world is useless in the hands of an unskilled craftsman. So it is a very important to acquire knowledge first, so that when you do invest in software that you will be able to make it work for you instead of you working for it.

